Sign says...

Sometimes, when you look up at the sides of older buildings downtown, you'll see the ghosts of old painted signs painted on the exterior walls. Most are faded, but just legible enough to see what they once touted.

Most of the ones I've come across are for businesses long gone - like Keeler's, once a popular restaurant.

But this one, on the side of a building on Pearl Street near Lodge Street, advertised a still-active business, the Times Union newspaper.